11 FAQs About Reseller Hosting
Reseller web hosting is a great solution for web design agencies, independent web developers, small businesses, graphic designers, and freelance programmers.
Here, I’ll cover the basics of reseller hosting, dive into the specific web server configuration options available, and help you determine which providers will be the best fit for your web hosting business.
1. What Is Reseller Hosting?
Reseller hosting enables web design firms, freelance professionals, and software programming companies to sell domain names, hosting plans, and other services to clients.
Simply put, a reseller plan involves subleasing some of your server space to others. As a reseller hosting provider, you’ll buy a hosting package from a provider for wholesale rates and set the retail prices and performance specs for your customers.
The advantage of purchasing a reseller hosting plan is that you can build your own web hosting business without a significant investment upfront.
Reseller customers save thousands on hosting infrastructure by repackaging and selling ready-made plans.
Many reseller hosting providers offer the ability to white-label their reseller package, meaning you can sell their services as your own web hosting business.
The hosting company maintains the infrastructure, but you run the business — and keep the profits.
2. Why Should I Use a Reseller Hosting Service?
A reseller service works best for web development companies that provide ongoing maintenance for their client websites and mobile apps.
Following this business model, your company can deliver design, programming, hosting packages, and domain name services together. You can then invoice and bill clients on a monthly or annual basis for their hosting account.
Ultimately, reseller hosting creates an extra revenue stream while also providing an access point for website management and maintenance.
Pros and Cons of Reseller Hosting
Pros:
- Earn money by reselling hosting plans
- Only basic technical knowledge is required. The host takes care of advanced server management
- Ability to pair reseller hosting with web design and development services
- Low startup costs
Cons:
- The web hosting market is saturated with competitors
- Your performance is dependent on your parent hosting provider
- You’re responsible for customer support
Using WHMCS and cPanel account administration, you can easily manage each client’s services and protect their data security with account segregation and user password login protection.
In addition to domain name registrations, IP addresses, and SSL/TLS certificates, an aspiring web hosting business owner can even provision hardware with a different server location.
Each reseller hosting service can operate a little differently. With A2 Hosting, for example, reseller hosts receive at least 60GB of SSD storage to divide among customers as needed. A2 Hosting reseller plans are priced around most VPS hosting services.
Other companies, such as SiteGround, offer more affordable unlimited website hosting plans with a single management dashboard. The lower prices (and smaller plans) let you receive a discount on the wholesale web hosting resources, which you can then mark up to your clients.
If you prefer to host all of your clients on SiteGround, its reseller plan can be a good option for increasing margins.
Building your own web hosting site with WHMCS, ClientExec, or Enom for domain name registration can be a lot of work. Using a storefront app or white-label service is much easier to start.
3. How Much Should a Reseller Plan Cost?
In a way, reseller plans compete with shared web hosting that supports unlimited domains with unmetered bandwidth and storage — after all, that’s the service you’ll provide to clients.
However, perhaps a more accurate comparison would be VPS or dedicated hosting options with finite storage capacity and monthly bandwidth allocations for you to distribute as needed.
Here are some of the best deals I’ve found for reseller hosting in 2025. Click on each hosting review to learn more:
- InMotion Hosting: $16.99/month
- Hostwinds: $5.24/month
- HostGator: $34.99/month
- HostPapa: $31.99/month
- SiteGround: $4.99/month
Reseller hosting plans can cost anywhere from $5 to $99 per month, depending on the length of the contract commitment.
Some of the main factors to look for are whether or not the licenses for WHMCS and cPanel are included in accounts, as well as how many unique cPanel logins are provided on the plan.
White-label reseller plans allow you to sell products like domain names, VPS plans, dedicated servers, and SSL certificates at whatever price you choose.
Most people can start with a shared reseller plan that costs less than $10 a month. As your business grows, you can scale to more powerful shared plans or a VPS starting around $30 per month.
4. How Do I Choose the Best Reseller Hosting Provider?
When choosing your next web host, start with an IT audit of the resources (websites, mobile apps, databases, and so on) you expect to oversee to give you an idea of the runtime requirements you’ll need to support.
This means knowing your clients and the websites or mobile apps you will be managing for them on a reseller account and then finding a plan that supplies the hardware, bandwidth, storage, programming language, and database resources required.
Things to Know When Shopping for Reseller Hosting Packages:
- Check to see if the host offers WHMCS, cPanel, WHM, ClientExec, and Enom licenses
- Does it have support for Windows or Linux reseller hosting with the proper operating system?
- Evaluate if your websites and apps will use database frameworks other than MySQL
- Determine the requirements for Linux and Windows Server distributions and licensing
- If you need VPS and dedicated server products, consider the discount price on hardware
Once you’ve made a shortlist of the reseller hosts that meet your criteria, compare things like price, customer support, and reviews.
5. Do I Need a Dedicated Server for Reseller Hosting?
You don’t need a dedicated server for reseller hosting unless your clients require one.
Most power resellers use VPS plans, as virtual private servers can be configured with specifications that can exceed dedicated hardware at cheaper costs.
Unless your security policies specifically require a single-tenant environment, you don’t need a dedicated server.
Reseller hosting can exist on a surprisingly wide variety of hardware configurations, depending on the resources needed to support the reseller’s client base.
Here are the most common setups:
- Shared reseller hosting: Cheap and easy to get set up with a reseller site quickly
- VPS reseller plans: Managed white-label products are easier to bill to clients
- Dedicated hosting: Use to orchestrate your own VPS platform with SolusVM
If you are launching your own web hosting brand, a dedicated server could be a minimum requirement for orchestrating a VPS platform.
Consider a dedicated server to run OpenVZ, SolusVM, Virtuozzo, or Parallels to build out a VPS platform to support your WHMCS shared hosting plans.
6. Which Web Hosts are Best for Reseller Hosting?
We craft each hosting review with care to make sure the providers we recommend are up to the task of powering your up-and-coming web hosting endeavor. No matter your needs, these are the brands we trust the most:
The Best Web Hosts for Reseller Hosting in 2025:
- InMotion Hosting: High-performance reseller hardware for professional client support
- A2 Hosting: Known for cutting-edge hardware and developer-friendly support
- SiteGround: Affordable packages of shared Linux plans you can resell to clients
- HostGator: Tried, trusted, and true — one of the most popular choices in the industry
- GoDaddy: Sell every product GoDaddy offers in a white-label store with domain names
- Liquid Web: Prides itself on customer service and customized cloud solutions
InMotion reseller hosting offers the best WHMCS and cPanel solutions for web developers and web design companies supporting client sites in production. The company’s reseller platform runs on high-speed, cloud VPS hardware with elite configurations and includes all the licensing for the software you need.
A2 Hosting established web hosting entrepreneurs on its most modern data center technologies, including AMD EPYC CPUs and NVMEe drives. Speed is the name of the game with A2 Hosting, which translates to higher SEO rankings, lower bounce rates, and more satisfied customers.
SiteGround gives resellers a wholesale discount on its cloud-powered shared hosting platform for resellers to deliver to clients. The white-labeled platform comes with a singular administrative control panel and managed hosting support from the top-tier SiteGround engineers.
HostGator is the most traditional and popular of all the reseller accounts, with a 20-year history of success. You can scale from the Aluminum to the Platinum reseller plan seamlessly and only pay for the exact resources you need for client app support. HostGator also provides the full package of licenses for WHMCS and cPanel accounts.
GoDaddy is cheaper, offers an easy to customize storefront app with templates, and allows you to offer the complete suite of all the hosting products on their platform to clients.
Liquid Web offers various discounts and special pricing structures for those interested in starting a reseller business. In addition to a special dedicated server configuration, Liquid Web resellers can operate on cloud or VPS solutions. With Liquid Web, you can find some of the most attentive support in the industry, with discounts of up to 20% for managed hosting, SSL certificates, and WHMCS licenses.
7. Is Reseller Hosting Profitable?
As with all business endeavors, your profitability depends on your business plan and execution.
A reseller business can add modest supplemental income or even turn into a more lucrative revenue stream.
If you are hoping to scale into a major web hosting brand and Fortune 500 company with a reseller plan, the journey may not be easy. The top 1,000 hosting resellers at HostGator average about 50 client sites under management, while the top reseller at GoDaddy oversees about 20,000 clients.
Most storefront operations are competing against other resellers and established hosting brands for customers in the industry from a position of disadvantage.
The people who have the most success with reseller plans are those who use them to offer web hosting products directly to their personal clients in web design, programming, or app development.
With domain registration reselling, you’ll find it difficult to compete with Namecheap and GoDaddy in pricing using Enom. You will have to offer higher than retail prices to customers to use the service and bill for domain name registrations.
But if keeping this service on your website for customers is important, Enom is the best option for resellers using WHMCS and cPanel. GoDaddy’s combination of storefront app and domain name registration is a great choice for getting started as a reseller with the most options at the cheapest price, with ResellerClub another great option for making a profit. Namecheap’s API option could be another solution.
8. How Is WHMCS Used in Reseller Hosting Plans?
WHMCS allows resellers to create shared hosting plans with different storage, bandwidth, and configuration settings that can then be billed to customers.
The plans can be set to invoice automatically on a monthly, quarterly, or annual basis. You can manage unique cPanel logins for each client account individually.
WHMCS works with the cPanel and WHM combination, which requires CentOS, Ubuntu, or CloudLinux to run.
Main Components of a WHMCS Reseller Plan:
- WHM: Works with cPanel to provide administrative functionality to web servers
- cPanel: Most popular for domain name, database, FTP, and email configurations
- ClientExec: Used as an eCommerce solution in web hosting similar to WHMCS
- Enom: Offers the ability to franchise as a domain name registrar under white-label
If you want to offer shared cPanel hosting plans to customers with your own brand and price structure, choose a reseller hosting plan with a WHMCS license.
Make sure that you verify the license price for WHMCS and all the cPanel accounts allocated to your reseller plan in advance of signing up for a contract.
9. What Is the Best Domain Registrar Solution?
GoDaddy is the world’s largest domain registrar and is also one of the most popular reseller hosting platforms for the last 20 years.
The ability to combine reseller hosting with integrated domain name registration works best through a GoDaddy storefront, and it is also the cheapest reseller solution in the industry.
Most Popular Domain Name Registrars:
- GoDaddy: 84 million domains
- Tucows: 29 million domains
- Onamae: 28 million domains
- IONOS: 22 million domains
- Namecheap: 17 million domains
A popular domain name registrar platform for resellers is Enom, which offers a white-label franchise system with a hefty subscription fee.
Enom is owned and operated by Tucows, with 22,000 resellers using the platform globally. Depending on your plan’s tier, the pricing may not be low enough to make a profit without overcharging for domains to customers.
NameCheap reseller accounts start around $20 per month with support for 25 cPanel accounts and licensed WHMCS, but you need to use an API for domains.
Domain name registration is a major part of web hosting, but you don’t necessarily need to take on the added work if you don’t want to. In many cases, your clients may prefer to manage their domain name ownership independently and change the DNS settings to point them to your reseller resources.
Many reseller companies provide the ability to customize your own DNS server addresses to match your brand as part of the complete package.
10. Which Reseller Plans Offer White-Label Branding?
Most of the reseller hosts offer some sort of white-label branding, whereas ResellerClub, Hostwinds, and GoDaddy have the best options.
The GoDaddy storefront application allows you to add your logo, change theme colors, set the pricing for white-label products, and launch quickly without any complex configuration using WHMCS.
GreenGeeks and HostPapa make it simple and transparent to rebrand cPanel accounts and invoices with your own logo or theme.
Best Reseller Web Host Providers for White-Label Branding:
- GoDaddy: Best hosting reseller with a storefront plan less than $10 per month
- Hostwinds: Reseller web host with several plans for unlimited websites
- GreenGeeks: Free WHM with 25 cPanel licenses for multiple website hosting
- HostPapa: Great hosting solution for technical support on reseller plans
- ResellerClub: The best reseller hosting service for white-label products
WHMCS makes white-label branding standard across all of your billing and invoicing, but a storefront application is easier to manage as an eCommerce store.
Cloud hosting products can be white-labeled through ResellerClub along with optimized WordPress hosting products. ResellerClub is also the best option for white-label VPS hosting, or for elastic servers like Liquid Web offers.
11. How Should I Get Started With a Reseller Host?
To get your new business off the ground with a reseller host, make sure the plan includes free cPanel and WHMCS support to operate a shared Linux reseller hosting platform.
Determine how many unique cPanel login licenses are included on plans that support unlimited websites or unlimited domains. Decide if you are providing hosting services only for personal clients or for business hosting as a web host brand.
How to Start a Successful Reseller Business:
- Start with WHMCS and create your hosting plans with configuration and billing terms
- Use a storefront application to save time and white-label products from top web hosts
- Bill your web development clients directly for shared hosting plans with cPanel accounts
- Provide white label-products at a markup to clients to support VPS and dedicated servers
- Create extra profit by selling SSL certificates, IP addresses, and domain names
Building a hosting company takes more than a reseller web host to be popular. Think of your experiences as a web hosting consumer — what did you love or hate about your hosts?
As the owner of your new reseller hosting business, you decide what features to include in your hosting packages. Bonus features such as unlimited email accounts, ample bandwidth, a free SSL certificate, and a free cPanel license give potential customers a reason to set up a web hosting account with you.
Customer service goes a long way toward keeping clients happy and committed. Consider implementing live chat customer support and an email ticketing system to provide peace of mind.
Trust your business with a proven market leader and innovator like the web hosts I’ve highlighted above.
Ready, Set, Sell!
You’ve already come so far, learning the ins and outs of reseller hosting. You’ve read about the pros and cons, the costs, the technicalities, and everything in between.
Now you’re ready to choose a host and start your business. Keep in mind the tips I’ve shared about reseller hosting — I’m confident you’ll end up with the right provider.
