About Us

About Us


Our team eats, breathes, and sleeps all things web. As full-time programmers and tech managers at a leading web development firm, we get paid to know our stuff.

About Us


No other site matches the real-world experience of the team at HostingAdvice.com. Our advice and reviews come from the personal experience of website and hosting experts.

About Us


Building and launching sites isn’t just a hobby, it’s our way of life. No team is more thorough and detail-oriented, as we go the extra step to increase and share expertise in the industry.

Our Hosting Experts

Boasting more than 50 years of combined hosting experience, our experts have built and launched everything from vertical-leading sites with millions of visits to small-scale personal projects. We collectively spend more than $48,000 annually on hosting services and personally operate numerous hosting accounts. For the ins and outs of hosting, look no further than HostingAdvice.

Tim Keary is a technology writer and reporter covering artificial intelligence, cybersecurity, enterprise technology, and web hosting. His writing has appeared on HostingAdvice, Techopedia, VentureBeat, Forbes Advisor, and other notable technology platforms, where he covers the latest trends and innovations in technology. He holds a master’s degree from the University of Kent and understands the value of breaking complex topics down into simple concepts for all readers.

Christian de Looper is a consumer technology expert with more than a decade of experience covering consumer technology products and the industry at large. He is a respected expert in mobile, computing, smart home, gaming, and home theater technology. He covers the ins and outs of what everyday consumers should look for in the best products and software. Christian has published tech news, expert reviews, and buying guides for Forbes, Tom's Guide, Digital Trends, TechRadar, Business Insider, USA Today, and HostingAdvice.

Joe Warnimont is a seasoned professional writer with more than a decade of experience covering topics such as WordPress, web hosting, eCommerce platforms, blogging, and social media. He graduated with dual bachelor's degrees from Indiana University. This educational background paved the way for a multifaceted career at talent agencies, production studios, and software companies. Joe's writing has appeared in publications such as ThemeIsle, CodeInWP, Kinsta, and HostingAdvice.

Christina Lewis leverages her background in mass communications, technology, and web design to make the hosting industry accessible to all readers. As a frontend web developer with a Master's of Communications degree in web design from the University of Florida, she values succinct, actionable content that gives value to novice techies and field experts. When she's not crafting evergreen content for HostingAdvice.com, she's designing and building websites to stay up to date with development best practices.

Ryan Frankel has been a professional in the tech industry for more than 20 years and has been developing websites for more than 25. With a master's degree in electrical and computer engineering from the University of Florida, he has a fundamental understanding of hardware systems and the software that runs them. Ryan now sits as the CTO of Digital Brands Inc. and manages all of the server infrastructure of their websites, as well as their development team. In addition, Ryan has a passion for guitars, good coffee, and puppies.

Toby Sembower is founder and Chairman of the Board at Digital Brands, a company that builds, owns, and operates websites that have served more than 100 million users. His web hosting experience dates to 2003, when he built the first of many popular consumer resource websites. Since that time, Toby has tested and reviewed dozens of web hosts, worked with hosts to improve their pricing and services, and contributed his expertise at the industry's top conferences. Toby holds a bachelor's degree from the University of Florida's College of Journalism and a minor from UF's College of Business.

Lillian brings more than 30 years of editing and journalism experience to our team. She has written and edited for major news organizations, including The Atlanta Journal-Constitution and the New York Times, and she previously served as an adjunct instructor at the University of Florida. Today, she edits HostingAdvice content for clarity, accuracy, and reader engagement.

Alexandra Anderson’s interest in website administration was sparked in her teens, priming her for a fast-paced career in managing, building, and contributing to online brands, including HostingAdvice, Forbes, and the blogs of prominent hosting providers. She brings firsthand experience reviewing web hosts, perfecting website design, optimizing content, and walking site owners through the steps that add up to a successful online presence. With a master's degree in information technology from Virginia Tech, she combines her extensive writing experience and technical understanding to unpack some of the most complex topics that daunt novice website owners, as well as the subjects that excite veteran technologists within the HostingAdvice readership.

Lynn Cadet is a Staff Writer at HostingAdvice with a bachelor's degree from the University of Florida and years of experience in technical writing. She loves to follow emerging trends in the tech sector and aims to keep her audience informed of the latest developments in software, hosting, and IT infrastructure. Lynn is adept at relaying key insights from leaders in the industry and making technologically complex topics accessible to her readers.

PJ Fancher is a professional web developer with more than 20 years of experience. His background began with writing small web applications using Perl, PHP, and MySQL in 1998. He has well-rounded experience with all aspects of web development, from server and database configuration to scripting, styling, design, and SEO. Today he brings his passion for web development to the team at Digital Brands Inc., helping to develop unique, high-quality, highly-optimized websites. He is ready to share his extensive knowledge and experience with the world of web hosting.

Roberto Sanchez got his start with web hosting when he was still in high school, with a Perl script to conjugate verbs on a shared host. Roberto has been involved with web development ever since, experimenting with many web languages and hosting types. Roberto is on the web development team at Digital Brands Inc., where he applies his knowledge of PHP and WordPress to improve performance for the firm's various web properties. Roberto also leverages NodeJS to develop exciting products at Digital Brands Inc. and is eager to share his experience with HostingAdvice.com users.

Levi Horowitz has been a professional in the web marketing industry for more than a decade. With extensive web marketing expertise — from SEO and traffic analysis to web and mobile development and design — Levi is an IT Jack of all trades. He enjoys dishing out tips for gaining a competitive edge in any online marketplace.

Cristian Lopez uses his Business Marketing background from the University of Illinois at Chicago to create comfortable environments for customers, clients, and colleagues to share their thoughts and ideas openly. From interviewing tech leaders to conducting UX market research projects, Cristian knows the importance of storytelling — a key variable for innovation and inspiration. His goal at HostingAdvice is to wow readers on the ever-evolving nature of the tech industry and bring his audience the most reliable and exciting content on all things hosting.