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What Is Search Engine Optimization (SEO)? How to Climb the Search Engine Ranks

Long ago, I started a website and blog to launch my business. Unfortunately, I would spend hours on every blog post, along with money and more time on the design of the site, only to feel like I... read more »

What Is NGINX? The Engine Behind High-Performance Web Servers

Before we get into the thick of things, I want to clarify that “web server” and “web server software” aren’t the same thing. You can compare a web server to a kitchen and web server software to... read more »

What Is Load Time? Unpacking the Importance of Website Load Time

Whenever I open a book, the goal is to get to the right page, where I left off, in the fastest time possible. There are ways to improve that speed and make the process more efficient. For... read more »

What Is Latency? A Deep Dive

I’ll admit that I love a great streaming hit. “From Only Murders in the Building” on Hulu to “The Perfect Couple” on Netflix, I’m always seated for a smash series to the point of having to unpeel... read more »

What Is a Hosting Provider? How to Choose a Web Host

I’m still fascinated by how I can sit on a train in Chicago and access a website for a company based in Germany, while the contents of that website are on a server in France. That server — the... read more »

What Is Elasticity? Embracing Elasticity for a Scalable Future in Cloud Technology

Who said that cloud resources have to be set in stone? The cloud demands of your business are unlikely to be the same tomorrow as they are today. That means constantly obsessing over cloud... read more »

What Is FastCGI? How FastCGI Transforms Server Efficiency

I’ve always been a big fan of fast cars. A 500-horsepower V8 engine with turbo boost? Just hush and take my money! Not enough? How about my house? In an ideal world, that would be me at the car... read more »

What Is Autoscaling? Mastering Autoscaling for Peak Efficiency

I once complimented a photographer friend by saying, “You must have a great camera.” I could tell he was offended, but I couldn’t tell why. Then he explained, “The camera does just 10 percent of... read more »

What Is Managed DNS? How Managed DNS Powers the Internet's Hidden Engine

Several years ago, I was working as a website designer for a mid-sized golf software company. It fell on the design team to not only create websites for golf courses but also configure DNS... read more »

What Is Apache? A Complete Guide to Apache Web Server

My web development instructor used to say that computers are dumb. And come to think of it, they actually are. A website, for example, offers a functional and user-friendly experience to the... read more »