TL; DR: NameHero launched in 2015 with a mission to offer fast hosting services at reasonable prices through infrastructure that leverages powerful technologies. After accomplishing that, the company expanded to provide a robust website builder, affordable domain names, and advanced security features while keeping the customer at the center of the process. Many hosts make it easy to launch a website, but NameHero aims to simplify building a website that’s fast, secure, and cost-effective.
The world has increasingly moved online amid the Covid-19 pandemic. Individuals and businesses that had always wanted to build ecommerce websites to stay competitive — even locally — finally decided to act in the last year. In today’s connected world, small businesses often need to maintain a web presence to stay competitive — even locally. Choosing a hosting company can be challenging when so many seem to have similar offerings and service levels.
“We’ve been rapidly growing since we launched in 2015, but we’ve been making a big shift towards providing basic web hosting packages as our primary product,” said Ryan Gray, NameHero CEO. “When we first got started, there was a heavy concentration on resellers. But our high-speed hosting is really affordable. And our web hosting client base has increased tenfold.”
That’s why NameHero takes a different approach to web hosting than many of its competitors. While others may offer similar products, they don’t typically clarify what makes their services stand out. NameHero is clear about the added value it provides businesses through its cloud-based infrastructure and high speeds — even on its basic plans.
“We weren’t sure how this would affect our business,” Ryan said. “But it’s created a huge demand because we’re seeing individuals that wanted to have a website but didn’t have the time are now working from home, so they started to actually build it. Or we’ve seen small businesses shift to offer their products and services online.”
Websites that receive more traffic now realize how important it is to have fast upload times, extensive security features, and high uptime rates. Cheap hosting platforms are easy to find, but businesses can’t afford to lose conversions when visitors leave because of slow speeds or security issues.
Businesses now understand what they’re trading to get the lowest price. NameHero’s cloud-based web hosting helps them stay ahead of the technology curve while maintaining speed, security, and financial flexibility.
HeroBuilder Simplifies Website Building
Business owners no longer need to know how to code to build an intuitive, scalable website. NameHero offers an easy to use and versatile website builder it calls HeroBuilder. While many people use WordPress, businesses can get the service and design experience through HeroBuilder without learning a content management system.
“We launched our website builder as a separate product,” Ryan said. “We call it HeroBuilder, and it is for those who don’t want to bother with WordPress or updates or installing plugins. It’s a really hands-off approach where everything’s done inside the browser. Nine out of 10 of our customers come to NameHero for WordPress hosting, but there’s still that 10% — that’s growing — looking for easier ways to build a website.”
For many businesses, having a working, scalable website tomorrow is better than having the perfect solution three months from now. Other companies may want to get into the nuts and bolts and spend years building a website.
NameHero’s value comes from understanding its customers and offering flexible hosting packages that give them what they need.
Every individual and business is different and has unique expectations and functionality requirements for their website. HeroBuilder is just one of the many ways that NameHero keeps customers at the center of the process by empowering them to quickly build the website they need.
Helping Businesses Stay Ahead of Cyberattacks
Since the COVID-19 pandemic began, cyberattacks have been on the rise. One report shows an average of 4,000 cyberattacks per day. That is an increase of 400% from previous years. What was once a minor worry for small businesses has now become a significant concern.
“A lot of people don’t think about what security can do to their brand and reputation,” Ryan said. “If you do have a compromised login or you have malware injected, it’s not only an annoyance that takes your website offline. Some of these hackers and attackers are siphoning business away from people. They’re gathering data and stealing stuff, and this can be a lot more serious than a site going offline for a day.”
That’s why NameHero has developed a safe infrastructure that keeps hackers out. Security can never be an afterthought for a successful online business, and NameHero actively works to protect customer data in a rapidly changing digital landscape.
“We work extensively with vendors on security prevention, and we’re doing this by using machine-learning technologies, so, as attacks are coming out, our system learns about them and deters them. If someone tries to log in to someone’s WordPress website, it detects IP headers and kicks the hacker out,” Ryan said. “We also have a feature where if someone comes over from another host and they have malware, our technology will find the specific file, and instead of just quarantining it, it will clean the malware out so that the site doesn’t go down.”
Security is no longer just a priority for enterprise customers, and it needs to be at the heart of any successful business plan. Retailers have always had systems in place to confront shoplifting and theft. And as the world has increasingly moved online, business owners must be vigilant to the cyber threats that confront their digital storefronts.
NameHero: Transferring Power Back to Small Businesses
Since its inception, NameHero has remained competitive by being an early adopter of the latest technology. That’s why the company can offer clients fast speeds, the latest security features, and near-perfect uptime rates while keeping its packages affordably priced.
“We love to talk about our affordable power, and we offer high quality, premium hosting,” said Ryan.
The recent trend in web hosting has been the shift from server-based to cloud-based solutions. And NameHero entered the market as a cloud-based network alternative. But in recent years, new hard drive technology has shown promise for helping web hosting companies speed up their offerings.
“We’re making substantial investments coming up in the next year to upgrade all of our network to NVMe drives,” Ryan said. “Our turbo and plus packages are already on solid-state drives, but we’re going to move our turbo and business to NVMe drives instead of SSDs.”
Most web hosting options save their best technology for enterprise customers, but NameHero’s mission is to build an infrastructure with small businesses and individual users in mind. And NameHero offers a best-in-class hosting experience at a reasonable price by upgrading every aspect of its network.