WPEngine vs. Bluehost (2024)

Ryan Frankel

By: Ryan Frankel

Ryan Frankel

Ryan began developing websites in the late '90s and has personally tested just about every web host and cloud platform worth trying on the market today. With a masters degree in electrical and computer engineering from the University of Florida, he leverages his extensive knowledge of hardware, software, and their engineering relationship to inform HostingAdvice readers of the technical implications of their hosting choices. Ryan's subject matter expertise includes, but is not limited to, WordPress, cloud infrastructure management, product UI/UX design, and popular web development languages such as JavaScript and PHP.

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Editor: Lillian Castro

Lillian Castro

Lillian brings more than 30 years of editing and journalism experience to our team. She has written and edited for major news organizations, including The Atlanta Journal-Constitution and the New York Times, and she previously served as an adjunct instructor at the University of Florida. Today, she edits HostingAdvice content for clarity, accuracy, and reader engagement.

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Alexandra Anderson Ryan Frankel Hosting Expert
“We tested Bluehost & WP Engine — The winner is Bluehost!”

Business owners and entrepreneurs love WP Engine’s WordPress-optimized hosting for its security, scalability, load time, and uptime. If you want to grow your online presence with the best WordPress host and don’t mind spending a bit more on premium features, then you’ll feel right at home with WP Engine. But maybe you don’t need a WordPress host, or you’re looking for more server options than WP Engine has to offer. In this case, Bluehost is ready to get your site up and running with any one of its shared, VPS, or dedicated plans. Take a peek at our comparison to see which provider is best for you.

Overall Rating
4.9/5.0 ★★★★★
Visit Bluehost »
Overall Rating
4.5/5.0 ★★★★★
Visit WP Engine »

Disclosure: When you sign up through links on our site, we often earn referral fees from partners. For more information, see our ad disclosure and review policy.

Overall Hosting Comparison

Best Overall Rating

★★★★★ 4.9/5.0

Bluehost has long been a favorite of mine in the shared and WordPress hosting spaces. The company adheres to modern standards for hardware, and its customer service resources are now backed by hosting industry titan Newfold Digital.

Bluehost’s shared hosting options will accommodate the vast majority of customers' needs. Independent proprietors, small business owners, and non-developers needn't look beyond the host's shared server (read: cheap hosting) plans.

Once your website outgrows the traffic allowances of a shared hosting plan, however, Bluehost excels in the VPS hosting and dedicated server niches, too.

Bluehost has revamped its user experience — beefing up the user-friendliness factor significantly in recent years. Users will find the web host dashboard and overall customer experience to be welcoming.

Easily navigate installing popular apps, such as WordPress, Joomla, or Zen Cart, with the familiar cPanel control panel. The domain management panel makes it easy to add on domain services, should you choose to opt for an upgraded plan, where domain privacy and support for unlimited domain names come standard.

If you’re looking for WordPress hosting specifically, whether on a shared, virtual, or dedicated server, you’ve come to the right host. Bluehost is one of the few providers endorsed by the WordPress Core team, ranked among SiteGround and DreamHost.

Install the popular blogging platform in a single click via the web hosting control panel, or have the Bluehost pros take care of it for you by leveraging a managed WordPress hosting service.

As previously mentioned, Bluehost also tops the charts in VPS and dedicated server hosting — offering fantastic performance at competitive prices.

With two to four cores and guaranteed resources, your virtual or dedicated server will be performant, powerful, and online virtually 24/7.

The Bluehost team leverages industry-leading open-source technologies, such as KVM and OpenStack, to eke out as much performance as possible, leaving you with the utmost flexibility and reliability.

And in case you're not quite yet sold: Both the VPS and dedicated hosting plan options include instant provisioning because waiting for your server is so 2000s.

Read on for more Bluehost reviews as we rate the web hosting company for affordability, reliability, ease of use, as well as the features offered in each hosting product category.

  • Up to unlimited website domain and email hosting
  • 1-click WordPress installs and software updates
  • Support for popular shopping carts with FREE SSL
  • Up to $200 in Microsoft and Google Ad credit
  • Industry-leading hardware and uptime rates
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
10 GB SSD - 100 GB SSD
Domain Name
FREE (1 year)

Best Overall Rating

★★★★★ 4.5/5.0

We absolutely adore WP Engine as a hosting company, but there's one huge reason we can't recommend it to everyone: It's exclusively built for WordPress users. If you are a WordPress fan, then read on!

If not, you'll want to try one of our other recommendations. If you care enough about your WordPress site — its security, scalability, load time, and uptime — to spend upward of $15 per month on it, then WP Engine is an ideal choice for you. It'd be tough to make a strong case arguing otherwise.

Although WP Engine's price tag may scare off newbies, those who know WordPress will attest to the impressiveness of WP Engine's proprietary platform.

Always updated with the latest hardware to maximize server performance, WP Engine boasts a market-leading software layer built exclusively for WordPress users. This includes the company's own caching system to ensure your site loads super quickly for visitors, a one-click staging area, and constant security monitoring to ward off online threats.

For beginners, installing a WordPress theme and getting a site up and running couldn't be easier. For more experienced folks, WP Engine's advanced features, such as single-click development staging areas, Git integration, multiple server locations, CDN compatibility, and a ton of other niceties, can't be beat.

These features make the monthly price worthwhile, compared to what the more economically competitive hosts offer.

  • Enterprise-level WordPress hosting
  • Built-in caching and staging
  • Unlimited data transfer
  • Daily backups and 1-click restore
  • 33% discount for HostingAdvice users (was $30/month)
  • Get started on WP Engine now.
Money Back Guarantee
60 days
Disk Space
10 GB - 50 GB
Domain Name
New or Transfer

Cheap Hosting Comparison

Cheap Rating

★★★★★ 4.6/5.0

#9 out of 10 in Cheap Hosting reviews

Bluehost pricing is about as competitive as the industry offers.

Sign up for a shared hosting plan for as little as $1.99 per month, and WordPress hosting packages are consistently priced; a VPS plan starts at around $31.99 per month; and the dedicated hosting rates are as little as $91.98 per month. The only way to feasibly sweeten this deal would be a free trial, which, unfortunately, the hosting company does not offer.

However, the 30-day money-back guarantee is marketed heavily. The Bluehost customer support team promises complete service satisfaction or a full refund.

Bluehost hosting has reputation for affordability and usability, which both web novices and veterans can appreciate.

Unlimited website hosting — from domains and email to disk space — is available with almost all plans. Even the most basic Bluehost plan sets users up for success with ample hard disk storage, unmetered bandwidth, and both a free SSL certificate and free domain registration for the first year of hosting service.

Optional add-on services, such as automated backups, and complimentary marketing credits for select plan holders sweeten an already attractive hosting bargain. Some common freebies we love seeing include:

  • Free domain name registration (for the first year of service)
  • Free Let's Encrypt SSL certificate (also for the first year)
  • Free website builder (Weebly, an industry favorite)

Due in part to its affordability but mostly the quality of service, most Bluehost reviews will rank the hosting company atop (or near the top of) lists of the best shared, VPS, and/or WordPress hosting services.

You'll see similar results from our Bluehost review. We regularly recommend Bluehost hosting products that are geared toward beginners, including shared, WordPress, and WooCommerce hosting customers, where cost and ease of use are top priorities.

Bluehost is a solid, reputable choice of hosting provider with competitive pricing, industry-standard hardware performance, and all the premium add-ons imaginable.

The web host's low costs, coupled with its supremacy in the shared hosting arena, make this web host a bang-for-the-buck favorite throughout the hosting community.

  • Cheap shared hosting from a trusted provider
  • Ideal for hosting a WordPress website
  • FREE Weebly website builder and Cloudflare CDN
  • Unlimited traffic and 24/7 live chat support
  • Get 75% off today with our Bluehost coupon
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
10 GB SSD - 100 GB SSD
Domain Name
FREE (1 year)

Cheap Rating

N/A

WP Engine does not currently offer this type of hosting. We would not recommend choosing this host for this hosting category.

Dedicated Hosting Comparison

Dedicated Rating

★★★★★ 4.5/5.0

#5 out of 8 in Dedicated Hosting reviews

Built on modern technology, with a minimum of four CPU cores per dedicated server, Bluehost offers reliable and flexible dedicated hosting options at an extremely reasonable price.

We continually praise the company's shared hosting options for having fantastic hardware and a great management console, and the brand's dedicated server offerings are no different.

Designed and maintained in house, Bluehost servers rely on only the latest technologies. The hosting company leverages open-source platforms, such as OpenStack and KVM, to boost flexibility and performance. All dedicated machines boast at least four CPU cores, 1TB of RAID-1 storage, and at least 4GB of available RAM.

Each dedicated server is provisioned instantly and can be upgraded at any time with essentially just a few clicks.

Bluehost prides itself on the always-available customer support staff. The experienced support agents work directly with engineers who have their hands on your machine, so to speak.

As a former Bluehost customer, I've always found the support technicians to be incredibly responsive and helpful.

  • Instant provisioning for all Bluehost server plans
  • Minimum 3 dedicated IP addresses
  • Modern hardware, built and maintained in house
  • 24/7 expedited support from a dedicated team
  • Sign up to save 49% on your first term
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
500 GB - 1 TB (RAID-1)
Domain Name
FREE (1 year)

Dedicated Rating

N/A

WP Engine does not currently offer this type of hosting. We would not recommend choosing this host for this hosting category.

VPS Hosting Comparison

VPS Rating

★★★★★ 4.6/5.0

#8 out of 9 in VPS Hosting reviews

We love recommending Bluehost for its lifetime customer growth potential, meaning you can start with shared hosting and seamlessly scale to VPS hosting plans and beyond.

The price versus performance is pretty unbeatable in the virtual hosting space, and Bluehost's engineering team will kick off the customer relationship by instantly provisioning your server.

Bluehost’s VPS offerings boast several benefits compared to standard shared hosting and other VPS providers. The first is speed; Bluehost offers your choice of two or four cores and 4GB to 16GB of RAM with guaranteed resources, so you have the power you need when you need it.

The second perk is security; Bluehost offers redundant storage and optional SiteLock protection to secure your data.

For those new to VPS hosting who may not know exactly what is needed, Bluehost makes it incredibly easy and seamless to switch between plans to find the perfect package for you.

The company's enhanced cPanel interface enables users to instantly adjust computing resources. If you have questions or need some advice, Bluehost's wonderful support staff is standing by to assist 24/7.

  • Seamless migration from any Bluehost shared hosting plan
  • Root access and easy multi-server management
  • Ample RAID-1 storage and tons of bandwidth
  • Each plan gets at least 3 dedicated IP addresses
  • cPanel and WHM with root access
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
120 GB SSD - 240 GB SSD
Domain Name
FREE (1 year)

VPS Rating

N/A

WP Engine does not currently offer this type of hosting. We would not recommend choosing this host for this hosting category.

WordPress Hosting Comparison

WordPress Rating

★★★★★ 4.9/5.0

#1 out of 8 in WordPress Hosting reviews

Bluehost's WordPress hosting packages are aimed at first-time site owners and personal bloggers. These services come at a premium compared to the standard Bluehost web hosting (basic shared hosting) plans, but the WordPress optimization and platform-specific resources are arguably worth the cost.

The shared WordPress hosting plans are arguably the most popular. Equipped with the web's famous MOJO Marketplace, enjoy single-click installations of popular apps and tools, including WordPress.

Bluehost is on a short list of providers officially endorsed by the experts at WordPress.org, so, when faced with WordPress-specific issues, you can reach out to the customer support team with confidence.

Bluehost's managed WordPress hosting service is based on the hosting company's VPS offering. Though not as customizable as others, this managed hosting service focuses on simplicity and speed.

The account management interface is easy to navigate, and the instant provisioning allows for speedy setup. Integrated features, such as the MOJO Marketplace and ManageWP, are nice touches as well.

Though simple by design, Bluehost doesn't skimp on WordPress fan favorites:

  • Automatic WordPress installation and updates
  • Customizable themes for WordPress in the Bluehost Marketplace
  • Global content delivery network (CDN) powered by Cloudflare

Formed in 2003, Bluehost has long been one of the foremost shared hosts on the planet, and the hosting company now powers more than 2 million websites.

With an experienced team, competitive pricing, and always-there support, Bluehost is an industry veteran when it comes WordPress hosting.

  • Recommended by WordPress.org since 2005
  • Automatic WordPress updates and initial install
  • FREE WordPress themes in the Bluehost Marketplace
  • 24/7 support via live chat, phone, and email
  • Get exclusive discounts on WordPress plans
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
10 GB SSD - 100 GB SSD
Domain Name
FREE (1 year)

WordPress Rating

★★★★★ 4.8/5.0

With prices much higher than many WordPress users are accustomed to seeing, we understand that WP Engine may not be for everybody. But for those developers, designers, agencies, and growing businesses passionate about website performance, stability, and cutting-edge WordPress features, WP Engine will be a godsend.

Installing WordPress, setting up a theme, and moving a site from development to staging to production is simple for beginners.

The company's 2018 acquisition of StudioPress, the makers of the ultra-popular Genesis theme framework, further solidified customers' design options and WP Engine's involvement in the WordPress community.

More experienced users will appreciate the single-click staging areas, Git integration, choice of server locations, CDN compatibility, and other niceties. Plus, don't forget available add-ons for WordPress Multisite, geotargeting, and edge security.

These luxurious features make the higher-end monthly price exceedingly worthwhile. Plus, the built-in caching system allows WP Engine sites to outperform almost all other WordPress sites without the use of plugins, meaning you can focus more on your content and design and let the experts at WP Engine focus on maintaining your site's ridiculously great performance.

  • 0% OFF your first payment for our readers
  • FREE Genesis Framework & StudioPress themes
  • Fast, scalable, and secure WordPress
  • FREE SSL certificate and CDN ready
  • Upgrade for geotargeting and edge security
  • Get started on WP Engine now.
Money Back Guarantee
60 days
Disk Space
10 GB - 50 GB
Domain Name
New or Transfer

Site Builder Hosting Comparison

Website Builder Rating

★★★★★ 4.5/5.0

#5 out of 9 in Website Builder Hosting reviews

With Bluehost, new site owners have the drag-and-drop simplicity of the WordPress website builder at their fingertips. This makes launching a new online brand, store, or personal site from scratch relatively painless.

Sure, site building has its headaches for newbies, but the Bluehost team is ready and willing to assist you every step of the way. To help prime your site launch for success, Bluehost offers a plethora of unlimited freebies:

  • Free domain hosting (unlimited domains on select plans)
  • Free email hosting (unlimited by default)
  • Unlimited storage on most plans
  • Unlimited bandwidth (site traffic)

These freebies, coupled with several options for site-building services, is everything a new website owner needs to get started, and the cost is hard to beat. If WYSIWYG (what you see is what you get) isn’t for you, perhaps a CMS (content management system) option sounds appealing.

Choose from the most popular content management and blogging software, including Joomla, Drupal, and WordPress, and download and install the application(s) with a single click.

Most Bluehost hosting plan options have even been customized to cater to WordPress — and Bluehost is one of three hosts officially endorsed by the WordPress Core developers.

For quick, cheap, and easy website building — backed by one of the web’s most reliable web hosts — you can’t go wrong in choosing Bluehost.

  • FREE website builder (powered by WordPress)
  • Custom themes and easy integration with ecommerce tools
  • Expert support 24/7 via live chat, phone, and email
  • Longest-running WordPress.org recommendation
  • Pro services to design, build, and market your site
  • Get started on Bluehost now.
Money Back Guarantee
30 days
Disk Space
10 GB SSD - 100 GB SSD
Domain Name
FREE (1 year)

Website Builder Rating

N/A

WP Engine does not currently offer this type of hosting. We would not recommend choosing this host for this hosting category.

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Bluehost vs. WP Engine - Our Conclusion

Alexandra Anderson Ryan Frankel Hosting Expert
“We tested Bluehost & WP Engine — The winner is Bluehost!”

Bloggers will be hard-pressed to find better WordPress hosting than the plans offered by WP Engine. But on the flip side, if you don’t need such niche-focused service, you may be better off saving your hard-earned cash with Bluehost’s more affordable plans. Whether you’re looking for ultra-focused WordPress expertise or a cheap, reputable host that gives you ultimate flexibility, one of the providers will fill your needs.

Overall Rating
4.9/5.0 ★★★★★
Visit Bluehost »
Overall Rating
4.5/5.0 ★★★★★
Visit WP Engine »

About The Author

Ryan Frankel has been a professional in the tech industry for more than 20 years and has been developing websites for more than 25. With a master's degree in electrical and computer engineering from the University of Florida, he has a fundamental understanding of hardware systems and the software that runs them. Ryan now sits as the CTO of Digital Brands Inc. and manages all of the server infrastructure of their websites, as well as their development team. In addition, Ryan has a passion for guitars, good coffee, and puppies.
Alexandra Anderson