Wix vs. Volusion (2024)

Laura Bernheim

By: Laura Bernheim

Laura Bernheim

Laura Bernheim, Contributing Expert

Laura has spent more than 12 years crafting engaging and award-winning articles that share the passion behind organizations' products, people, and innovations. As a long-time HostingAdvice contributing expert, she combines a reputation for producing quality content with rich technical expertise to show experienced developers how to capitalize on emerging technologies and find better ways to work with established platforms. A professional journalist, Laura has contributed to The New York Times, Sports Illustrated, the Sun Sentinel, and the world's top hosting providers.

Lillian Castro

Editor: Lillian Castro

Lillian Castro

Lillian Castro, Senior Editor

Lillian brings more than 30 years of editing and journalism experience to our team. She has written and edited for major news organizations, including The Atlanta Journal-Constitution and the New York Times, and she previously served as an adjunct instructor at the University of Florida. Today, she edits HostingAdvice content for clarity, accuracy, and reader engagement.

Cristian Lopez

Reviewer: Cristian Lopez

Cristian Lopez

Cristian Lopez, Contributing Expert

Cristian Lopez uses his Business Marketing background from the University of Illinois at Chicago to create comfortable environments for customers, clients, and colleagues to share their thoughts and ideas openly. From interviewing tech leaders to conducting UX market research projects, Cristian knows the importance of storytelling — a key variable for innovation and inspiration. His goal at HostingAdvice is to wow readers on the ever-evolving nature of the tech industry and bring his audience the most reliable and exciting content on all things hosting.

Alexandra Anderson Laura Bernheim Hosting Expert
“We tested Volusion & Wix — The winner is Volusion!”

Wix and Volusion pack their plans with some outstanding features. While Wix appeals to the masses for its affordable site building tool, Volusion draws the attention of online store owners willing to invest in the success of their eCommerce site. Both platforms are built on intuitive site builders and professional, responsive themes, but we detail the differences in the comparisons below.

Overall Rating
4.7/5.0 ★★★★★
Visit Volusion »
Overall Rating
4.7/5.0 ★★★★★
Visit Wix »

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Overall Hosting Comparison

Best Overall Rating

★★★★★ 4.7/5.0

Founded by 16-year-old Kevin Sproles in 1999 as a web design studio, Volusion added ecommerce functionality in 2002 and hasn't looked back.

More than 180,000 entrepreneurs have looked to the company for help hosting and managing their online businesses, and Volusion has processed more than 185 million orders worth $26 billion.

The company offers a hosting/site-building combo platter worthy of consideration if you're in need of a basic online store and the means to promote products. The company focuses on easy, custom designs and ecommerce-optimized features.

Although Volusion could increase its support offerings to further justify a price tag that exceeds most shared hosting competitors, the company's focused niche in online store design and inventory management warrants the investment.

Store owners will need to purchase a domain elsewhere before connecting it to Volusion and launching their store. Once you're ready to start designing your site, Volusion's revamped site builder provides dozens of stellar mobile-friendly themes.

The company used to offer hundreds of themes, so we expect — and want — to see the number of options grow. Unlike many ecommerce site builder plans that limit your product numbers substantially, Volusion's most basic plan allows you to display unlimited products.

Regardless of which plan you choose, site owners are allotted unlimited storage and zero transaction fees, in addition to tools for inventory management, order processing, and shipping oversight.

Finally, market your products via social media integrations and reach new markets via integrations with Amazon, eBay, and Google. Collect payments via all the major credit card issuers (Visa, MasterCard, Discover, and AmEx), as well as through cash, PayPal, Google Wallet, Amazon, and Stripe. The platform will calculate reports to show your return on investment and store activity.

  • Design your store with a drag-and-drop builder
  • No transaction fees, plus easy app integration
  • Market products via email, coupons, and social
  • Guides, tutorials, and 24/7 customer support
  • 99.9% network uptime guarantee
  • Try Volusion FREE for 14 days.
Money Back Guarantee
14-Day FREE Trial
Disk Space
Unlimited
Domain Name
New or Transfer

Best Overall Rating

★★★★★ 4.6/5.0

As a web builder, Wix is an industry leader when it comes to ease of use, setup time, and available features. The browser-based, WYSIWYG (What You See Is What You Get) site-building service is hands down one of the foremost brands in this industry niche, and that's not without just cause.

Getting started and familiar with the platform is a straightforward process, and the resulting websites you can build are in keeping with industry standards, as far as design and customization go.

While you're not going to get the same level of support as you would from a leading web hosting service, the feature set available and included in this free service is a pretty exhaustive list. All it takes to sign up — and said signup is free — is an email or a Facebook account.

Once you're in, you can preview thousands of templates, which are all broken up into categories and then further classified by design or industry type.

For example, choose the Online Store category with the Clothing & Accessories subcategory to start selling your custom-printed t-shirts. Your garage band can showcase your latest performances and let family and friends know of upcoming shows by utilizing the Music and Band categories.

You can browse the most popular templates and check out the newest additions. Once you've made your pick, you may feel a tad overwhelmed at the interface — but that's only because the functionality exceeds that of your typical drag-and-drop builder.

You can manipulate and edit virtually any facet of your new website, until it perfectly matches the picture in your head.

Finally, get your finished creation noticed by search engines (and the millions of web surfers that they send to websites) using the Wix SEO Wizard. Just tell the Wizard the words or phrases you want people to search for and find your site, and Wix will spit back out a full SEO report — so you know where you stand in terms of relevant visitors being sent to your site.

Wix premium plan customers can also benefit from $300-worth of search engine advertising credits, upping the chances of increased site visitors.

Anyone could find themselves wanting a website at some point in their career or personal life. Whether you're a stay-at-home mom with a creative writing habit to share or a serial entrepreneur ready to profit from your next great idea, you don't want building your own website from scratch to be a strain — on your wallet, your time, or your brain.

With Wix, you can be your own web designer, developer, and marketer. The interface is easy to use and the end designs are up to snuff with industry standards. When it comes to code-free website building, Wix is a leader and an innovator.

  • FREE signup with email or Facebook
  • Drag-and-drop designing is super easy
  • 1-year domain free with most plans
  • Up to $300-worth of ad credits
  • Access to 1,000s of templates and additional tools in the App Market
  • Get started on Wix now.
Money Back Guarantee
14-day FREE trial
Disk Space
2 GB - Unlimited
Domain Name
FREE (1 year)

Cheap Hosting Comparison

Cheap Rating

★★★★★ 4.7/5.0

When folks typically search for cheap web hosting, they're often in need of a shared server provider that offers a basic site builder or easy integration with blogging apps or content tools. For folks looking to launch an online store, however, costs can rise with the addition of ecommerce-friendly features.

Volusion might not be the most affordable hosting/site-building combo around, but the company does focus on helping customers build a better ecommerce store. All of their plans are geared toward promoting more products in more ways, though the price scales rapidly as you upgrade your plan to take advantage of additional services.

Similar to mainstream hosts, however, Volusion is designed to help store owners become successful. The company makes the design and setup process user-friendly and emphasizes ecommerce with each feature or customization option added.

You might not get the same 24/7 technical support that other hosts offer, but Volusion can help entrepreneurs build a basic website and beautiful online store that profits quickly with zero transaction fees.

Volusion's business is helping you launch your online business quickly and painlessly. The company makes store designing simple and offer a solid number of customization options when it comes to promoting your products.

While Volusion may not have the lowest price tag on its services, the company offers what many hosting newcomers are looking for, which is an extensive feature set that caters to ecommerce needs.

  • Tools for inventory, orders, payments, and shipping
  • Integrations allow store owners to sell on Amazon, Facebook, and eBay
  • PCI compliance and SSL certificate on all plans
  • Easily collect payments with NO FEES
  • Built-in SEO keeps your store in search results
  • Try Volusion FREE for 14 days.
Money Back Guarantee
14-Day FREE Trial
Disk Space
Unlimited
Domain Name
New or Transfer

Cheap Rating

★★★★★ 4.8/5.0

Wix is known as a web-leading site builder service that's one of the most affordable — because getting started is absolutely free and about as easy as processes get.

You can log in via Facebook or your Gmail account and be editing your new web property within minutes. All but the most basic of plans include a free domain name voucher for your first year of service, and with Wix comes the wealth of templates to be customized within the Wix Editor.

This interface is extremely intuitive, once you take a few minutes to familiarize yourself with it. Once you're comfortable, you'll find yourself dragging and dropping images, text, menus, sliders, and more — all without any code — and feeling like a full-fledged web designer extraordinaire.

All of the template designs are up to the latest industry standards, including parallax layouts, a mobile display editor, and responsive designs, and there are thousands of themes to browse.

If you've read our reviews and seen the multitude of features that can be had for a mere few dollars a month, you've probably realized that Wix is not the cheapest on the list. With Wix, you're paying for the user-friendliness of the no-tech-skills-needed platform, as well as the speed at which you can get your new site up and running.

You're paying for accessibility, so to speak. That doesn't mean you're not getting a lot for the price.

Premium plan holders, in particular, can benefit from $300-worth of ad vouchers, free apps for building forms and boosting your site's SEO status, and even priority support.

Bottom line: There is tremendous value in the offerings of Wix plans. Things like 24/7 expert phone support, stellar uptime rates, and mega-powerful servers are not features they tout, but that's intentional. Wix is an awesome website builder service, and if that's what you're looking for, you've come to the right place.

  • Start designing for FREE
  • FREE domain with most plans
  • Drag-and-drop templates, specific to industry
  • Exhaustive knowledgebase of articles
  • Huge app market available
  • Get started on Wix now.
Money Back Guarantee
14-day FREE trial
Disk Space
2 GB - Unlimited
Domain Name
FREE (1 year)

Dedicated Hosting Comparison

Dedicated Rating

N/A

Dedicated Rating

N/A

Neither host currently offers this type of hosting. While we do not recommend choosing these hosts for this web hosting category, we do recommend our expert's top pick for 2024's Best Dedicated Hosting. See 2024's Best Dedicated Hosting »

VPS Hosting Comparison

VPS Rating

N/A

VPS Rating

N/A

Neither host currently offers this type of hosting. While we do not recommend choosing these hosts for this web hosting category, we do recommend our expert's top pick for 2024's Best VPS Hosting. See 2024's Best VPS Hosting »

WordPress Hosting Comparison

WordPress Rating

N/A

WordPress Rating

N/A

Neither host currently offers this type of hosting. While we do not recommend choosing these hosts for this web hosting category, we do recommend our expert's top pick for 2024's Best WordPress Hosting. See 2024's Best WordPress Hosting »

Site Builder Hosting Comparison

Website Builder Rating

★★★★★ 4.5/5.0

Volusion's drag-and-drop builder and ecommerce interfaces are exceedingly modern and user-friendly, but the company is still playing a bit of catch-up.

Our biggest knock on the site builder when comparing Volusion to other ecommerce platforms is the lack of theme options, which we expect to be solved as time passes. At the time of writing, Volusion offers roughly 50 design templates, while competitors offer hundreds of choices.

The beauty of an online website builder is the idea of focusing on the WYSIWYG or what-you-see-is-what-you-get aspects of the design process and knowing that the web hosting itself is happening in the background. That's why online platforms like Volusion are particularly good options for first-time site owners and mom-and-pop shops that just need to get a basic website off the ground.

When it comes to easy-to-learn customization features, Volusion does an excellent job of giving users options. Once you're up and running, you can promote unlimited products and add plenty of photos and videos to display your items, with specifications for the colors, sizes, and textures that are available for each.

Finally, promote your online store via social media, send out email marketing campaigns, sell on a variety of integrated third-party platforms, and track your business progress with informative reports and analytics.

Overall, Volusion's strong suit is site building for ecommerce. There are tons of online web builder platforms out there, but Volusion specializes in catering its plans to meet the needs of future online store owners. The company makes it pretty easy to get started, offer a bunch of layout options, and allow you to customize via HTML and CSS as well.

  • Sleek, modern site builder provides drag-and-drop usability
  • Professional design services are available for help crafting your store
  • Built-in marketing tools help with newsletters and coupons
  • FREE system for CRM handles customer inquiries
  • Dozens of mobile-friendly themes for FREE or for sale
  • Try Volusion FREE for 14 days.
Money Back Guarantee
14-Day FREE Trial
Disk Space
Unlimited
Domain Name
New or Transfer

Website Builder Rating

★★★★★ 4.9/5.0

#1 out of 9 in Website Builder Hosting reviews

Website building is where Wix shines. The thousands of templates, the intuitive editor, the industry-leading designs that cater to a variety of specific fields and use cases — all these facets represent a platform that excels at facilitating easy web design for the non-tech-savvy user.

Sign up with your Facebook account or email address and get started for free. I'll admit, the Wix Editor may appear daunting when you first meet it, but get to know the interface.

Once you familiarize yourself with the environment, you'll realize that what first comes across as overwhelming is actually empowering — the customization functionalities to be had are many, and they're awesome.

There's no need for coding of any kind. Just drag and drop elements of your new site and BAM: What You See Is What You Get (i.e., Wix is a WYSIWYG website builder!). You don't have to design your website from scratch with Wix, though blank templates are available.

There are thousands of templates, each one categorized by design need and further classified into industry niches, and the site's look can be molded to match your brand or personality very easily.

Layout and design options include parallax themes (where the viewer scrolls down the screen and one page rolls seamlessly into the next), custom sliders, multiple columns, mobile-specific and mobile-responsive displays, and tons of button and menu navigation tricks.

While Wix isn't our favorite host in terms of expert support or top-of-the-line hardware, it's an industry-leading platform for website building.

It's popular for many reasons: the simple startup process, the ease of use, the array of customization options, and the WYSIWYG results, as examples. Its reputation precedes it, and we can totally see where the rave reviews are coming from.

  • No coding skills needed with drag-and-drop builder
  • 100s of templates with niche-specific designs
  • Add features via the App Market and Wix Events
  • Easily create ecommerce functionality easily
  • Great way to build small sites on a budget
  • Get started on Wix now.
Money Back Guarantee
14-day FREE trial
Disk Space
2 GB - Unlimited
Domain Name
FREE (1 year)
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Volusion vs. Wix - Our Conclusion

Alexandra Anderson Laura Bernheim Hosting Expert
“We tested Volusion & Wix — The winner is Volusion!”

Built-in marketing tools, free add credits, 99.9% uptime: these are just some of the features touted by our web providers in this comparison. Wix truly shines for user-friendliness, affordability, and add-on functionality, while Volusion excels at well-rounded eCommerce solutions. Ultimately, the host you select should depend on your goals and budget for your website. Business owners may find Volusion’s higher price tag a worthy business investment. But individual site owners may prefer to save on an affordable website builder with Wix. Go forth confidently as you choose your web provider; you’ve got this!

Overall Rating
4.7/5.0 ★★★★★
Visit Volusion »
Overall Rating
4.6/5.0 ★★★★★
Visit Wix »

About The Author

Laura has spent more than 12 years crafting engaging and award-winning articles that share the passion behind organizations' products, people, and innovations. As a long-time HostingAdvice contributing expert, she combines a reputation for producing quality content with rich technical expertise to show experienced developers how to capitalize on emerging technologies and find better ways to work with established platforms. A professional journalist, Laura has contributed to The New York Times, Sports Illustrated, the Sun Sentinel, and the world's top hosting providers.
Alexandra Anderson