TL; DR: Mailbird, one of the top email clients for Windows, works with any IMAP, POP3, or Exchange email server. The software is ideal for Google Workspace and Outlook users and makes it easy to manage all personal and business email accounts from one unified interface. With Mailbird for Mac on the horizon, Apple users will soon have the opportunity to streamline their workflows in the same manner as Windows-based Mailbird customers have since 2012.
Email was designed to make us more efficient, and it undoubtedly has — can you imagine replacing each email you’ve sent today with a potentially lengthy phone call?
At the same time, there’s nothing more nerve-racking than the sight of an overflowing inbox. Science backs this up: Approximately 92% of employees monitored in one study were shown to have elevated blood pressure and a higher heart rate when managing work-related emails.
Finding the right email client is one way to ease the inbox blues. The software typically provides a centralized interface, making it possible for users to manage multiple personal and business-related accounts all at once.
Nicole Stevens, Marketing and Brand Expert at Mailbird, told us the company created the email management client for Windows to help customers curb inbox stressors.
“At the heart of our being, we advocate healthy well-being by offering a unified email management experience as well as app services that increase productivity,” she said. “The goal is to mitigate the stresses and the numerous frustrations that are associated with the email workfow.”
Mailbird allows users to manage emails all in one place, remain organized, and simplify workflows, all of which help productivity soar.
The Windows-based software works with any IMAP, POP3, or Exchange email server and features a number of integrations. The current version is ideal for Google Workspace and Outlook users, but Apple users will soon have the opportunity to join the Mailbird flock with the upcoming introduction of Mailbird for Mac.
Launched in 2013 as a Market Alternative
Mailbird was launched nearly a decade ago by entrepreneurs Michael Olsen and Michael Bodekaer (now a silent partner), who started the project from Bali. At the time, the two founders enjoyed using Sparrow, a popular email client for Mac.
Google acquired Sparrow in 2012. Around the same time, the two Michaels came up with the idea to create a Sparrow-like solution with a beautiful UI for Windows.
“That was the unofficial birth of Mailbird,” Nicole said. “They had great ambitions to create a system that was very easy to use because they felt like people were so overwhelmed with email and managing their multiple email accounts. As a result, their well-being was taking a toll.”
Some of the best solutions come from those attempting to resolve a personal pain point, and Mailbird is no exception. By eliminating the frustration associated with email, the software affords users a more positive communications experience.
Mailbird has grown quickly over the years, serving over 200,000 customers who have created more than 2.5 million email accounts with the desktop email management client.
Customers can now take advantage of integrations with popular tools like Asana, Dropbox, and WhatsApp. They can also leverage Mailbird’s compatibility with Trello for team collaboration and Google Hangouts for video calling, among other productivity solutions.
Boost Scalability, Productivity, and Peace of Mind
Mailbird has received numerous accolades from Lifehacker and other industry groups while growing a devoted fan base, and it’s easy to see why. The software, which supports 17 languages, seems to offer something for everyone, whether your goal is to ease stress, beat the competition, or focus on innovation.
“We believe that we can help those people who are always chasing the carrot, who are very hopeful and ambitious, to increase their productivity, and we can help them scale their operations in the most efficient way,” Nicole said.
Another perk has to do with what many consider the symbol of an uncaged bird: freedom.
“Through power and reliability, we enable individuals to have more freedom,” she said. “And we help businesses thrive by keeping their communications workflow seamless and at the forefront of the many innovations that we have.”
Those innovations include the ability to transform the look and feel of the email client using a customizable layout and the choice of dark or light color themes. Mailbird also makes it easy to snooze messages for later and filter attachments with a powerful search feature. All of this adds up to a positive user experience.
“Mailbird is a big help,” said user Michael Lyncheski in a review on the company’s site. “I am able to quickly go through my stack of e-mails each day much faster than I can with Outlook.”
In addition, Mailbird offers a business edition built to optimize productivity by eliminating the need to keep several different websites and applications running at once.
Fostering an Engaged User Community
Besides being feature-rich, easy to use, and customizable, Mailbird offers free 24/7 email support — and industry rarity. The company also turns to customer input to fuel Mailbird’s future development.
“Our strength is listening to what our customers want and need in terms of functionality,” Nicole said. “We’re very responsive to that.”
Mailbird has a large Facebook community of alpha testers — known lovingly as Mailbirdians — who provide in-depth user feedback.
Users can expect some of that input to inform the latest edition of Mailbird for Windows, due to be released sometime in the next few months. Also soon to take flight is Mailbird for Mac, which Nicole said was made possible through the help of its testing community.
“Through them, we’ve been able to quite successfully build out the UI to a point where we’re looking to move forward with cross-platform compatibility,” Nicole told us.
The company is looking to roll out Mailbird for Mac in February 2022.
“Apple Mail is probably the biggest competitor in that space, so we’re looking to see what Mac users are struggling with in terms of usability,” Nicole said. “A lot of them are not enjoying the Apple Mail experience; it’s just very bland, very boring.”
The Mailbird team is exploring how to bring the Mac email experience to life with features like a highly customizable user interface. Users can sign up to get early access to the innovative product via the company’s website.
“We may not be like the biggest company, but when it comes to our bread and butter, which is the simplification of the email experience, we’re very strong,” Nicole said.