TL; DR: Generation XYZ offers the top-level domains (TLDs) of the future. One of its most memorable domains, .xyz, is familiar across many different cultures and languages, and it’s not difficult for businesses to secure their preferred name. Today, the limits of traditional domain names are being pushed to accommodate more modern options. And now, Generation XYZ offers an affordable way for individuals and businesses in the beauty industry to secure more relevant TLDs, including .beauty, .makeup, .skin, and .hair.
The Internet Corporation for Assigned Names and Numbers (ICANN) released new top-level domains for website builders and hosting sites in 2015. At the time, prime internet real estate was hard to find, and many investors made their entire income from buying and selling domain names.
Generation XYZ stepped in to offer short, memorable options to website builders. Instead of paying top dollar for a domain name, individuals and small businesses can access an affordable version that reflects their goals. And having the right name can make all the difference online.
Instead of .com, which was built specifically for commercial businesses, .xyz is generic and easy for consumers to understand in many languages. Individuals and companies can find those memorable names with the help of Generation XYZ, which offers .xyz and other fast-growing top-level domains.
Generation XYZ is passionate about making domain names accessible.
At a time when many companies and businesses have slowed down or cut costs, Generation XYZ has been acquiring more TLDs — including .beauty, .hair, .makeup, and .skin. The company believes that by making bold moves, it can make the internet a better place for the average user.
Daniel Negari, CEO of Generation XYZ, is unlocking new online real estate for the next generation of users. Under his leadership, .xyz has become a popular option for young website builders and enterprise companies alike. Alphabet, MIT, and Skype are among some of the early adopters of .xyz and have signaled that it is a preferred top-level domain of the future.
Generation XYZ has already registered 3 million users from more than 230 countries. In the past, most site builders were funneled to .com or .org TLDs. Today, Generation XYZ serves businesses by keeping costs down and allowing greater freedom of choice from various desirable domains.
A Top-Level Domain That’s Accessible to All
Generation XYZ’s mission has always been to offer digital real estate to a new generation of internet users. During the rise of the internet, domain names were cheap, and there were few barriers to entry for even the most inexperienced users. However, many investors bought up top-level domain names in the hopes of turning a profit, and that cut some everyday users out of the mix.
Not only is .xyz accessible for all, but it’s also a desirable top-level domain because of its generic nature. It is clearly understood by those who recognize the Latin alphabet, which around 100 languages use.
For businesses that want more specific TLDs, Generation XYZ offers opportunities for almost every kind of industry. From colleges to data security companies, .xyz has domains that can boost a company’s visibility with an easy-to-remember online address.
The internet is growing to accommodate new users, and there may no longer be a compelling reason to register for a domain name for thousands of dollars. And many of Generation XYZ’s domain names sell between $10 and $20 per year.
Offering Consultations, Abuse Monitoring, and Marketing Services
Generation XYZ is also one of the only registries addressing online abuse directly. It has built a team specifically tasked with ensuring domains using .xyz are acting responsibly online. According to one study, data breaches increased 273% during the first quarter of 2020. Although the internet has been expanding, many parts are still vulnerable to breaches and predators.
According to Negari’s blog, due to the work of the Anti-Abuse team, .XYZ has had a lower spam score than many older domain extensions, according to Spamhaus.
Established companies are taking data security and monitoring seriously, and Generation XYZ is doing its part by ensuring its online territory is safe for its users and their customers.
Many registrars have a hands-off approach to their services, but to build a system that works, every digital company has to take responsibility for its internet real estate. Generation XYZ is taking responsibility and helping new businesses and users navigate the complexities of the modern internet.
Generation XYZ: Looking to the Future of Effective Domains
Many companies have switched from a growth mindset to a maintenance mindset in the last year. Generation XYZ has continued to look ahead with optimism. Instead of slowing down or cutting costs, Generation XYZ has expanded, adding new TLDs to its increasing portfolio of domains.
Generation XYZ plans for growth in a variety of different sectors, and already owns TLDs in the education and auto industries. Its next major foray is the beauty industry.
In 2017, the global cosmetic products industry was valued at $532 billion, and that is expected to increase to $805 billion by 2023. The number of influencers in the world of beauty and cosmetics is also growing on social media channels. In 2018 alone, beauty-related content received 169 billion views on YouTube. Those influencers and small businesses need access to affordable and memorable domain names.
Generation XYZ makes the internet more accessible for users by unlocking new space instead of increasing limitations. New TLDs are added every year, and when Generation XYZ acquires them, they end up in the hands of the public. Whether it’s .rent, .security, .makeup, or .baby, Generation XYZ has the right domain name at the right price for individuals and businesses.