TL; DR: Navicosoft is a one-stop web hosting and digital services shop serving more than 10,000 clients in over 200 countries. The company, first launched in Asia, has a team of experts in social media marketing, online business development, and all things hosting. It is now expanding its services via the world’s biggest business hubs, including the United Kingdom and Australia. Driven by the guiding principles of trust, reliability, and integrity, Navicosoft aims to raise standards in hosting and marketing across the globe.
With 238.2 million people, Pakistan is the fifth most populous country in the world. Among the South Asian country’s population is a growing number of tech-savvy entrepreneurs looking to seize opportunities in the quickly expanding digital market.
In December 2019, former Google Executive Tania Aidrus introduced Digital Pakistan, an effort to usher in a new era of digital connectivity, education, and governance. In turn, investors are lining up to leverage emerging opportunities.
Simply put, Pakistan may soon become the Asian tech market’s latest sensation. To help the country on its way, Navicosoft aims to provide digital expertise for its customers, specifically in the business space.
“We launched Navicosoft back in 2008 when internet technology was not as advanced as it is today,” said Laiba Sohail, Business Development Executive. “We decided to bring the revolution in web hosting. We explored three features that were non-existent in the market — affordable prices, generous storage space, and ample bandwidth.”
Today, Navicosoft has succeeded in filling those market gaps. The company offers a range of affordable digital solutions, from web hosting and development to digital marketing and security. More than 10,000 clients in over 200 countries turn to Navicosoft to build a secure online business presence and connect with relevant audiences.
With a commitment to advancing tech adoption and spurring digital transformation in Pakistan, Navicosoft is earning a reputation as a well-trusted hosting and online marketing provider.
Pioneering Digital Services in Pakistan Since 2008
Navicosoft was founded 13 years ago with a focus on providing easy-to-use and affordable hosting. Over time, the company added numerous products and services to its portfolio to serve a range of customer needs — specifically in the business arena.
New IT technologies were being introduced left and right at the time. Google released the first Android phone on September 23, 2008. Microsoft introduced the fourth release of the Windows Server operating system, Windows Server 2008, on February 4 of that year.
A month later, in March 2008, Intel released the Core 2 Quad processor Q9300 and the Core 2 Quad processor Q9450.
“Although many advancements occurred that year, people were still less aware of the technology,” Laiba said. “What set us apart in providing web hosting at that time was the quality of our servers.”
As market technologies continued to evolve, Navicosoft added numerous new products and services to its lineup.
“We initially started as a web hosting company, and with the passage of time added many more services including website development, digital marketing, search engine optimization (SEO), and search engine marketing (SEM),” Laiba said.
Navicosoft uses a decade of SEO experience to help sites rank higher and boost conversion rates on the online marketing side. The company also leverages a backlinking strategy to help customers’ websites rank organically, rather than through paid advertising. Content writing services based on keyword analysis round out the company’s SEO services, all of which Navicosoft outlines in a monthly SEO report to customers.
Serving More than 10,000 Clients in Over 200 Countries
Over the years, The Navicosoft team witnessed a plethora of changes in the web hosting industry. Laiba said the most significant shift by far relates to providing an intuitive end-user experience.
“Advancements in web hosting have made it simple and easy to start a blog or a website,” Laiba said. “These technologies also make it easier for organizations to scale. As a team that has been in the internet marketing industry for over 13 years now, we have had the pleasure of seeing web hosting evolve from in its most basic and clunky forms to the amazingly fast hosting options that are offered today.”
Today, Navicosoft must compete in a heavily saturated industry. As of 2028, the global hosting market consisted of more than 330,000 companies. More growth is on the way, with forecasters predicting a market valuation of $76 billion by 2023.
With this level of competition, businesses like Medha Hosting have no choice but to break away from the pack through low pricing, high-quality infrastructure, and top-notch support services.
“We as a team have spent years relentlessly working to stay ahead of others,” Laiba said. “We stand out by providing numerous benefits at a low cost. Our hosting plans also offer benefits like full support for WordPress and related platforms.”
The company also attracts customers through a firm commitment to security and data privacy. The company’s datacenters, for example, are monitored around the clock to keep data secure, and the team performs regular backups to mitigate data loss.
“There are many benefits that differentiate us, but our favorites are the flexibility we provide in terms of technical support hours, the low prices, the varied features and services, and the data security we provide to our customers,” Laiba said.
Putting User Needs First
Customer expectations have soared in recent years, especially in the crowded hosting industry, where consumers can choose from a nearly endless list of providers. According to some studies, customer experience has become more important than price or even the product itself.
Navicosoft prioritized customer happiness from the start. Laiba said the company’s attentive customer service, combined with state-of-the-art infrastructure and affordability, contributes to its high customer satisfaction rates.
“We always stand ahead of others due to our quality of services, as well as our high server uptime,” Laiba said. “We deliver high performance and uptime, providing clients with a great return on investment while saving them money.”
Navicosoft also keeps the customer closely in mind when creating new features and introducing updates.
“We know that the customer is the most important aspect of any company,” Laiba said. “Our customers are an asset, so listening to their feedback and needs guides us in enhancing our services and putting new ideas in production.”
Based on customer reviews, the strategy seems to be working.
“Fast, efficient, down-to-earth advice,” said Navicosoft customer Hamnah in a TrustPilot review titled Extremely Good Customer Support. “Clear resource and help articles to read. I have no complaints at all. Love it. For newbies (to entrepreneurship and website building) like me, I need and appreciate customer support. Friendly representatives. No complaints at all!”
Up Next: Expanded VPS Services
Navicosoft’s selection of managed virtual private server (VPS) offerings is already quite robust.
All VPS hosting packages come with preinstalled scripts, including PHP5, Perl, and Python. The company maintains all necessary server software on reliable, high-quality servers in its advanced data center facilities. The company’s expert support team is available 24/7 to assist clients with VPS questions via phone, live chat, and support tickets.
“Our friendly customer support around the clock is an ongoing, never-ending, and compassionate kind of activity,” Laiba said.
Now, the company is expanding those services to new locations across the globe.
“We have recently extended our VPS services to various new locations, and users can expect many more benefits in that area,” Laiba said. “As always, the quality of our services and the satisfaction of our clients is the top priority.”