TL; DR: Brizy is an intuitive site building plugin that empowers WordPress users to create impressive websites without so much as a line of code. The drag-and-drop solution, available via free and paid plans, makes for an intuitive visual building experience. In addition to its WordPress plugin, the company offers unlimited hosting through Brizy Cloud, a service optimized to help drive conversions.
Now powering more than 40% of all websites, WordPress is clearly the star of the content management scene. But it’s the platform’s full cast of functionality-boosting plugins that deserve the credit for such an achievement.
These supporting actors make it possible to push past the functionality limitations of standard WordPress, improving SEO, beefing up security, and boosting performance. Looking to create an online store, optimize conversion rates, or send push notifications? Plugins are the answer. The same goes for adding contact forms, offering email opt-ins, and creating automatic backups — the list goes on.
Page-builder plugins alone make WordPress accessible to a large audience of users looking to create custom sites without coding knowledge. Without such solutions, it’s likely WordPress wouldn’t be nearly as popular.
Brizy, for example, is a flexible, drag-and-drop page builder plugin that empowers users to visually create personalized websites. The code-free solution was built from the ground up to be user-friendly — and the company continues to keep the customer closely in mind with each update.
“We are building the tool for our customers, so it’s mandatory, in a way, to listen carefully to their feedback,” said Dimi Baitanciuc, Co-Founder of Brizy. “Even with all our experience in design and development, our customers outsmart us. They find all kinds of ways to use the builder, and they have all kinds of needs that we wouldn’t necessarily think of.”
Customers can use the Brizy Cloud hosting service to get their Brizy sites up and running in minutes. The company’s free publishing options even include one hosted domain.
An Innovative Builder from the Creators of ThemeFuse
Brizy Builder was released in April 2018, but the team behind the website-builder plugin has more than a decade of experience creating web-based projects.
The group is best known for founding ThemeFuse, a source of premium WordPress themes, as well as the open-source WordPress framework Unyson and the designer UI tool package PixelKit. The company retired Themefuse almost two years ago and is now 100% focused on Brizy.
Dimi said that Brizy has been far ahead of market demand until recently. “In 2020, we grew 150% year-over-year,” he told us. “We are expecting similar results this year, or at least close.”
The recent growth has confirmed what the Brizy team has known all along: that there was room in the market for a page builder designed for entry-level web knowledge.
“In the beginning, people asked, ‘Why would you launch another builder when they are like mushrooms that you stumble upon around every corner?’ But we always felt that there is more to the web building business,” Dimi said. “It’s easy to slap together a visual builder, but the devil is in the details.”
Many page-builder plugins seem simple at first but ultimately consume more time and effort than expected. By focusing on the details, the Brizy team aims to provide a consistently smooth user experience — even as a site begins to scale.
Based on customer reviews, the strategy seems to be working.
“This Plugin uses an easy and beginner-friendly drag-and-drop interface builder, but it provides you with the right options to continue working if your website gets bigger,” said one customer in a testimonial on WordPress.org.
Integrations with Mailchimp, Hubspot, and SendinBlue
Since its launch, the Brizy team has focused on packing as much functionality as possible into the site-builder plugin. Now, it is focusing on polishing the solution to a high shine.
“We are currently adding the fine touches, bringing everything to 100%,” Dimi said. “When we first started development on Brizy, we focused on providing speed. After that, we had a chance to go back and address some of the finer details.”
The company now offers free and PRO editions of Brizy Builder. While the free plan provides ample features, Brizy PRO introduces an entire catalog of functionality around marketing tools and dynamic content creation.
“We offer tools for the whole market; for example, we have a lot of clients that create websites for themselves but also freelancer and marketing agencies that work with clients,” Dimi said. “And we have a plan dedicated to those users — Brizy PRO.”
On the marketing side, Brizy PRO provides integrations with several must-have applications, including Mailchimp, Sendinblue, Campaign Monitor, Hubspot, and Zapier. The premium edition also offers agencies white-labeling options that allow them to add logos and branding elements.
The Brizy Cloud Platform Outside WordPress: Optimized for Conversions
The company first introduced Brizy Cloud, its hosting platform, in July 2020. The solution aims to provide a more streamlined site-building and hosting experience for users looking to bring landing pages and multi-page websites to life.
Anyone with a Brizy account can get started with Brizy Cloud via four free options: a prepurchased custom domain, a brizy.site subdomain, real-time server syncing, or self-hosting through an HTML export.
Brizy Cloud hosting also comes with a free Secure Sockets Layer (SSL) certificate, ensuring data transferred from the site to the user is secure while boosting SEO. Users that upgrade to the Premium version of Brizy Cloud gain instant access to the extra features of Brizy Builder Pro.
“We recommend Brizy Cloud over WordPress for faster loading speeds, low latency, and improved security,” Dimi said.
In addition to hosting a site on Brizy Cloud, the Brizy team allows users to leverage free third-party hosting for more flexibility. Few competitors offer such an option.
“We don’t lock you in, and we give you lots of choices,” Dimi said. “For some websites you create, you might want to use WordPress, and that’s fine. But if you don’t want to bother with hosting and plugin updates, we manage everything. We also provide security certificates, a content delivery network (CDN), and one custom domain at no charge.”
Brizy Cloud CMS and Advanced Custom Fields
The Brizy team recently introduced several new features, including free membership functionality. These features allow users to lock website content and display blocks based on user roles when site building.
“This new functionality is excellent for creating courses in a learning management system or limit access to certain parts of your content depending on if the user paid or not,” Dimi said. “Next period, we’ll turn our focus to improving our WooCommerce builder.”
The company also rolled out a significant design update featuring block-based formatting and a collection of more than 500 design elements. “We are proud of all of the design department here because we have years of experience from ThemeFuse back in the day,” he said.
Looking forward, the team envisions Brizy Cloud becoming a full-fledged cloud CMS. To that end, the company recently introduced blogging functionality to the platform, which will serve as a foundation for what’s to come.
“We’ll continue to build on that with advanced custom fields (ACF), additional dynamic elements, and a custom posts builder,” Dimi said.