AltusHost: A Customer-Centric Host Serving an International Market via Robust, European-Based Infrastructure

AltusHost: A Customer-Centric Host Serving an International Market via Robust, European-Based Infrastructure

TL; DR: AltusHost boasts a decade of experience providing managed virtual and dedicated hosting to clients across the globe. The company’s European infrastructure provides a strong backbone for safe, secure, and reliable solutions. With a customer-focused culture and continuous infrastructure improvements, AltusHost aims to establish itself as a preferred hosting partner for businesses worldwide.

I’m a sucker for used bookstores, but for the past decade, I’ve been packing my shelves with a growing collection of Amazon purchases. It wasn’t until last weekend — when I stumbled upon a local shop filled floor-to-ceiling with second-hand books — that I began to doubt my long-time approach.

The charming hole-in-the-wall I found was stocked with hardcover books for just a quarter of the price I’d pay online, along with a cheery assortment of trinkets, cards, and candles. For years, I had missed out on this treasure mine. That’s when I realized that, unfortunately, if a company doesn’t capture my attention online, I’m unlikely to notice it in the real world.

AltusHost logo

AltusHost’s customer-first approach allows businesses to easily establish an online presence.

From local bookstores to bakeries and beyond, every small business needs a web presence, even if it doesn’t sell items online. But not everyone has the technical know-how to manage a site. That’s where customer-focused tech companies like AltusHost come in. The European-based host offers a decade of experience providing managed virtual and dedicated hosting solutions to SMBs across the globe.

“Our main focus is providing a range of managed solutions for small-business customers who need help with hosting, whether they’re running a small pet shop or need a news portal,” said Nikola Tanaskovic, COO at AltusHost. “The outstanding support we provide is our main point of sale.”

The company’s customer-focused culture is backed by support teams who span the globe andensure SMBs receive secure, reliable, high-performance solutions. Through that personalized support, as well as continuous infrastructure updates, AltusHost is determined to establish itself as a preferred hosting partner for businesses worldwide.

A Customer-Focused Culture with Support Teams Spanning the Globe

AltusHost, founded as a passion project in 2008, has grown significantly over the past decade. In that time, it evolved from a hobby to a reseller business before expanding throughout Europe as a managed provider. Nikola said the company’s humble roots provide the team with the ability to relate to customers.

“In our early days, we had one reseller package, and that’s what separates us from bigger competitors,” he said. “We’ve been in the same places our major clients are in currently, so we understand exactly what they’re looking for and offer flexible solutions accordingly.”

AltusHost operates its fully-owned hardware out of multiple Tier 3 datacenters across Europe, including locations in Bulgaria, the Netherlands, and Sweden. Its servers are stored in private suites within those facilities, putting the company in full control of its technology.

Infrastructure map

The company houses its high-quality hardware in Tier 3 datacenters throughout Europe.

“We have a really strong infrastructure in Europe that allows us to provide various types of hosting services to satisfy our clients and their demands,” Nikola said. “We may have started as resellers, but now everything is fully owned and operated by us, with the exception of the datacenter buildings.”

AltusHost has carved out its own path between the extremes of budget providers and industry giants. In the same way that it can’t offer the same services as hyperscalers, the company isn’t in the hosting game to offer rock-bottom prices — and Nikola is fine with that. “We want to compete on support and provide the flexibility that these other providers can’t,” he said.

The tactic is paying off. “For now, it’s going very well,” Nikola said. “Because we do quality work, we are growing every year.”

Managed or Unmanaged Virtual and Dedicated Hosting Packages

AltusHost’s longevity has provided the company an opportunity to navigate significant shifts in the hosting space through new product offerings and high-quality customer support. To remain competitive, the company has created a suite of dedicated and virtual hosting solutions, plus services like SSL certificates, remote backups, spam protection, and domain registration.

Nikola said the company’s dedicated servers provide some of the best value on the market, with high-quality hardware, a fully redundant Cisco-powered network, free migrations, and 24/7 technical support. Or, for an ideal balance between performance and price, customers may turn to AltusHost’s Pure SSD Linux VPS, which is more affordable than dedicated servers but comes with greater stability and control compared with shared hosting plans. Customers who purchase a control panel with the VPS will receive 24/7 managed support at no extra cost.

Server and software

The company’s wide range of hosting packages can be bundled with various software products.

Given the popularity of WordPress, which powers an estimated 33% of the entire internet, AltusHost also offers hosting plans specifically optimized for the in-demand content management system. Available through three tiered packages based on increasing SSD storage limits and hosted websites, AltusHost’s WordPress Web Hosting is designed to improve performance and boost the security of WordPress sites.

Nikola said AltusHost works hard to ensure all of its hosting plans offer top-of-the-line technology, addressing external challenges before they affect clients. “We recently faced a challenge with the Xen virtualization we had on a bunch of nodes — as soon as we realized Xen was having difficulties with upgrade limitations, we switched to different virtualizations,” he said. “External factors like these aren’t related to our company, but we always make sure we stay ahead of them.”

Safe, Secure, and Reliable Solutions Perfect for SMBs

AltusHost is so confident in the quality of its services that the company offers a 100% money-back guarantee within 45 days if you’re not completely satisfied. To that end, Nikola said AltusHost has always been focused on quality, with no desire to become a budget provider.

Free and affordable shared web hosting can remove barriers to entry, for sure, but not all customers seeking these services have good intentions. To that end, Nikola said the company’s success is partially due to the lessons learned along the way.

“One of the challenges that we had almost 10 years ago was that we built a pretty good infrastructure but weren’t strict enough regarding who we accepted on our network,” Nikola said. “As a result, we had some shady customers who actually cost us money because they brought DDoS attacks and even legal risks. Now we strictly control the quality of clients who can access the network.”

Instead of engaging in price wars, AltusHost is focused on providing robust support from a distributed team located in the Netherlands, Serbia, and India. The ultimate goal is to provide peace of mind through managed services, strong performance, and high uptime rates.

Another perk of partnering with the company is its ability to provide a range of flexible services. “We try to always add value according to what our clients need, whether that’s more backup space, bandwidth, or CPU,” Nikola said.

Clients also benefit from a thorough and proactive management approach. “Not only are we are monitoring our network and infrastructure, but we oversee processes on their websites, help improve performance, etc.,” Nikola said. “It’s a complete package.”

Continuous Infrastructure Updates and a Push for Increased Flexibility

As for what’s next, AltusHost is forever focused on improving its already robust network. “We always try to ensure we have the strongest infrastructure in each location,” Nikola said.

The company also plans to offer new cloud products and more customizable VPS solutions. “Right now we offer ready-made packages, but we want to give clients more freedom and control over resources,” he said.

These additional options will help the company’s small business clients along their growth journeys.

Christine Preusler

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