GoDaddy Stock Shows Improvement After Gen-AI Push

Writer: Jordan Sprogis

Jordan Sprogis, Contributing Expert

Jordan Sprogis is a creative writer and tech researcher who has been working on online content for the better part of a decade. She holds a bachelor's degree in professional writing from Western Connecticut State University and has devoted much of her career to crafting content for various web verticals, including CyberSpyder and The Echo. Since joining HostingAdvice, Jordan has combined her storytelling ability with her fascination for advancements in technology to pen over 500 articles geared toward industry pros and newcomers alike.

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GoDaddy’s stock has remained steady between $140 and $145 range, and a recent SWOT analysis from Investing.com points to the company’s generative AI tools as a key driver of its improving long-term outlook.

Analysts expect the stock to climb into the $150-$250 range in the next 12 months. The forecast follows a high of $160 in September 2024 and a dip to around $133 in August 2025 — its lowest point in a year.

They also issued a consensus rating of “Buy,” signaling confidence that the stock will continue to gain value and that investors should hold their positions.

GoDaddy’s A&C Segment Is Climbing

GoDaddy’s Applications & Commerce (A&C) segment — which includes AI-enhanced tools and upsell features — grew 14-17% year over year in 2025. These numbers are well above the slower growth seen in GoDaddy’s Core Platform (which includes domains and hosting), which saw approximately 5% growth, according to the Q2 2025 earnings report.

“Our disciplined execution delivered strong results reflecting the power of our strategy of attracting and retaining high-intent customers who generate high lifetime value for GoDaddy,” CEO Aman Bhutani said.

Despite impressive growth, the SWOT analysis noted some weaknesses: Total customer count is down by about 2%, which may raise questions about whether GoDaddy’s focus on higher-spending users is turning away smaller, budget-sensitive customers.

With its full-featured platform, GoDaddy now targets SMBs and merchants willing to pay for AI-powered tools, rather than hobbyists looking for a $10 plan or a simple domain.

 

It’s why GoDaddy rolled out its Airo Site Designer, which is marketed to simplify site creation for GoDaddy’s huge WordPress-SMB base. Integrating those tools directly into hosting and eCommerce plans suggests that the company is hoping to create loyal, long-term, high-revenue customers.

“Because these are true WordPress sites, our customers can extend them with 60,000+ plugins, WooCommerce, themes, memberships and more,” Senior Director of Software Development, Sergej Grivcov, told HostingAdvice. “Airo Site Designer gives our customers the best of both worlds: the speed and simplicity of AI site generation, and the full power, ownership, and extensibility of WordPress.”

Investors clearly view generative-AI — including Airo — as more than a passing trend, and competitors like Wix and Squarespace are moving fast in the AI builder space.

GoDaddy’s results suggest that Wall Street is paying extra attention to hosting platforms that generate recurring revenue by combining AI, eCommerce, and marketing tools. Conversely, providers that focus mainly on hosting are drawing less investor interest.

About the Author

Contributing Expert

Jordan Sprogis is a creative writer and tech researcher who has been working on online content for the better part of a decade. She holds a bachelor's degree in professional writing from Western Connecticut State University and has devoted much of her career to crafting content for various web verticals, including CyberSpyder and The Echo. Since joining HostingAdvice, Jordan has combined her storytelling ability with her fascination for advancements in technology to pen over 500 articles geared toward industry pros and newcomers alike.

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